Communication 21 Media Group Sdn Bhd Signs Memorandum of Agreement with Federation of Malaysian Foundry and Engineering Industries Associations (FOMFEIA)

Communication 21 Media Group Sdn Bhd Signs Memorandum of Agreement with Federation of Malaysian Foundry and Engineering Industries Associations (FOMFEIA)

Kuala Lumpur, Malaysia – July 2, 2024 – Communication 21 Media Group Sdn Bhd (C21MG), a leading player in the media and communication industry, has officially signed a Memorandum of Agreement (MoA) with the Federation of Malaysian Foundry and Engineering Industries Associations (FOMFEIA). This strategic partnership aims to enhance collaboration and drive growth within the foundry and engineering sectors.

The signing ceremony held on 29th June 2024 marks a significant milestone for both organizations. The MoA outlines a framework for joint initiatives, knowledge sharing, and promotional activities designed to benefit over 3000 members of FOMFEIA and improve connectivity, fostering innovation and growth within the industry.

The collaboration includes high-level directions such as the release of a publication called FOMFEIA Connect under the ASEAN-Connect initiatives. This initiative aims to increase connectivity between industry players using both a digital platform and a physical publication. The digital platform is targeted primarily for cross-country searches within ASEAN, while the physical publication is targeted within Malaysia. This physical publication will complement the digital platform, ensuring that all members have access to the showcased catalogs and can benefit from the increased visibility.

FOMFEIA Connect is an initiative that combines the strengths of a digital platform and a physical publication. The digital platform, powered by C21MG, allows FOMFEIA members to showcase their catalogs and integrates with the AI-powered business matching tool, catTHIS. catTHIS facilitates AI business matching by analyzing catalog data and matching industry players based on their needs and offerings, enhancing cross-country business interactions within the ASEAN region.

catTHIS is an AI-enabled catalog management platform that allows businesses to upload, manage, and share their product catalogs effortlessly. The platform’s AI capabilities ensure that relevant businesses are matched effectively, promoting greater collaboration and business opportunities within the industry. By utilizing this technology, FOMFEIA Connect aims to revolutionize how industry players interact and conduct business, leading to increased efficiency and innovation.

Through the FOMFEIA Connect platform, the aim is to improve connectivity and business matching among over 3000 FOMFEIA members, driving industry growth and creating more business opportunities among members.