Communication 21 Media Group and CamHR Forge Strategic Partnership to Drive Industry and Talent Connectivity Between Cambodia and Malaysia
Kuala Lumpur, 13 August 2025 – Communication 21 Media Group today announced the signing of a Memorandum of Agreement (MOA) with CamHR, Cambodia’s leading recruitment platform, to advance bilateral business and talent connectivity across ASEAN. The ceremony took place at Communication 21 Media Group’s headquarters at Suite 15-04, Menara Tan & Tan, 207 Jalan Tun Razak, 50400 Kuala Lumpur.
The partnership is anchored on two key agreements:
- Establishing CamHR Malaysia Operations – Communication 21 Media Group will partner with CamHR to set up and operate its business in Malaysia.
- Exclusive Representation for Industry Connect: Cambodia – CamHR is appointed as the exclusive representative to lead Industry Connect: Cambodia, a Digital Transformation Programme under the ASEAN-Connect Initiative (东盟互联互通倡议).
Signatories:
• Mr. Wilson Tay, Chief Executive Officer, Communication 21
• Mr. Linken, Chief Executive Officer of CamHR
Witnesses:
• Dr. (h.c.) Benny Yeo, Founder, Communication 21 Media Group; Chairman (ASEAN Region), Global Confederation of Belt and Road Economic Cooperation (一带一路全球经济合作联盟总会）
• Mr. Zhao Shengwei, Secretary-General, Global Confederation of Belt and Road Economic Cooperation (一带一路全球经济合作联盟总会）
Strategic Significance of the Partnership
For Industry Connect: Cambodia:
• Instant Local Presence: Partnership with CamHR immediately establishes strong market credibility in Cambodia.
• Access to Established Networks: Direct onboarding access to thousands of employers, industry bodies, and universities.
• Dual-Service Positioning: A combined B2B trade and career mobility hub for business growth and workforce needs.
For CamHR:
• Regional Expansion: Offers Cambodian employers access to cross-border talent and ASEAN-wide business opportunities.
• Enhanced Value Proposition: Integrates trade matching, supplier sourcing, and cross-border collaboration into recruitment services.
• International Visibility: Gains recognition as the exclusive HR partner for Industry Connect: Cambodia in ASEAN-level events and expos.
Mutual Impact:
• Accelerated Business Onboarding: Immediate access to CamHR’s employer database speeds up market penetration.
• Joint Brand Amplification: Combines ASEAN-Connect Initiative’s international profile with CamHR’s domestic leadership.
• Strengthened Economic Linkages: Promotes both trade and employment flows between Cambodia and ASEAN markets.
Comment from Dr. (h.c.) Benny Yeo
“Today marks a significant milestone for both Communication 21 Media Group and CamHR, as we bring two strong market leaders together to drive business and talent connectivity between Cambodia, Malaysia, and the wider ASEAN region. Industry Connect: Cambodia will not only open new trade and investment channels but also strengthen workforce mobility, creating a robust bridge for industrial and commercial collaboration across borders.”
About Communication 21 Media Group
Communication 21 Media Group spearheads two flagship initiatives — the ASEAN-Connect Initiative（东盟互联互通倡议）and the China-To-ASEAN Initiative（中国至东盟倡议） — dedicated to uniting ASEAN’s industrial and commercial sectors and bridging them with China’s industries. With over 35 years of experience in industrial media, trade facilitation, and cross-border business networking, the Group operates multiple Industry Connect platforms across ASEAN, integrating AI-enabled business matching to accelerate regional collaboration.
About CamHR
CamHR is Cambodia’s leading online recruitment platform, connecting employers and job seekers through an extensive network of job listings, corporate clients, and industry partnerships. Established as a trusted name in the Cambodian HR sector, CamHR continues to expand its services to meet evolving workforce and business needs.