Driving Digital Transformation: ASEAN-Connect’s Successful Debut at MBAM OneBuild 2024
Kuala Lumpur, Malaysia – August 28, 2024 – ASEAN-Connect is proud to announce its participation in the prestigious MBAM OneBuild 2024, Malaysia’s premier event dedicated to the construction and infrastructure sectors. Organized by the Master Builders Association Malaysia (MBAM), this event is a cornerstone for industry professionals, showcasing the latest advancements in construction technology and innovation.
This year's exhibition, held from August 28 to August 30 at the Kuala Lumpur Convention Centre (KLCC), features a dynamic theme: "Shaping the Future of Construction." The event highlights key areas such as digitalization, sustainability, and industrialization in construction, aligning perfectly with ASEAN-Connect's mission to foster growth and connectivity across Southeast Asia's industrial and commercial sectors.
A Landmark Presence for ASEAN-Connect
ASEAN-Connect's participation in MBAM OneBuild 2024 underscores its commitment to driving digital transformation and enhancing industrial connectivity. Visitors to the ASEAN-Connect booth were introduced to the innovative ASEAN-Connect Industrial & Commercial Directory, a digital platform powered by cutting-edge AI and QR code technology that enables instant access to product catalogs and business information. This innovative approach to catalog management has been met with enthusiasm, as it offers a seamless and efficient way to connect with industry partners across the region.
A Warm Welcome from the Industry
ASEAN-Connect received an overwhelming response at the event, with many Malaysian companies visiting the booth to claim their free advertisement in the upcoming ASEAN-Connect Industrial & Commercial Directory (Malaysia). Industry professionals expressed their admiration for the platform’s digital-first approach, which marks a significant departure from traditional methods and exemplifies the future of industrial marketing and connectivity.
About MBAM OneBuild 2024
MBAM OneBuild is Malaysia's International Construction & Infrastructure Technology Exhibition, organized by MBAM OneBuild Sdn Bhd, a subsidiary of MBAM. The exhibition is known for its focus on innovation and the future of construction, covering themes such as digitalization, sustainability, and the Industrialized Building System (IBS). This year's event brings together industry leaders, innovators, and stakeholders to explore the latest trends and technologies shaping the construction industry.